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DIGITAL AF · 하나됨01 / 15
Pitch Deck — Internal & Partners
DIGITAL AF 하나됨
SEP 28 — OCT 02 · 2026SEOUL
02 — What02 / 15
하나됨 · Hanadum
One for all, all for one.
There are places where things don't mix. Where art stays in its square. Where technology stays in its conference room. Where gaming stays in its arena. Where music stays in its club. Separate worlds. Separate generations.
하나됨 means unity. Not the unity of sameness. The unity that happens when different minds share a space, a culture, a past, and something starts to be created. Something that couldn't exist alone.
Why Seoul. Why now.Read full manifesto on the site →
03 — Track Record03 / 15
Previously
Five years of building.
2022 · Basel
Art Basel Edition
11 European artists · 1,800 attendees · 2 parties · 5 days
USA / New York. Large-scale mixed-media installations made from found materials, recycled car parts, salvaged memory.
BelgiumAntoine Grenez
EuropeMia Von Dalz
EuropePeter Emanuelov
KoreaKimchi & Chips
KoreaJunsoo Kim
KoreaStudio Locus Solus
KoreaJaewon Kang
Not a dialogue. A collision.3D modeling of the exhibition · Preview
08 — Esport08 / 15
Excalibur Tournament
A game they have never played.
Purpose
Practice makes perfect? Not here. No practice. No muscle memory. Pure animal instinct.
One game. Nobody has played it yet.
Who's going to be the best?
Format3-day competition
PrizepoolTBC
StreamingTwitch · YouTube
OrganizerExcalibur
Feat & fun · surprise reveals · audience challengesMass-audience energy in the room
09 — Hackathon09 / 15
MIT Reality Hack + WebZero
They build live for five days.
Purpose
Five days of live build in front of the audience. Hackers develop a gamified cultural platform that connects the physical event to its digital extension. Real-world actions trigger digital rewards. AR/XR experiences built on site, in real time.
At the end, the app is handed over to Seoul's cultural community, to keep running after we leave.
OrganizersMIT Reality Hack · WebZero
Format5 days · live build
PrizepoolTBC
OutputThe Seoul App
Demo DayDuring the event
The bridge between physical and digitalBuilds what doesn't end on Oct 02
10 — Party10 / 15
Closing Night · Direction HighTech Seoul
The closing night.
We've produced techno nights across Europe for years. In Seoul, we plug that DNA into the local scene.
International line-up mixed with Korean techno artists. One night where everything converges.
DirectionQuincy · HighTech Seoul
Target1,000 attendees
FormatOpen till sunrise
Line-upInternat. + Korean — TBC
ActivationsAR/XR layers · Brand takeovers
The closing momentSeptember 28 — October 02
11 — Timetable11 / 15
5 Days · One Continuous Format
Timetable.
Mon
Sep 28
Tue
Sep 29
Wed
Sep 30
Thu
Oct 01
Fri
Oct 02
07:00
Sunrise
Morning run
Seoul streets
Sunrise yoga
AR city tour
AR headsets
Morning run
Han river
Sunrise yoga
Rooftop
09:00
Morning
Opening
Press preview
Keynote
Token-saving mastery
Keynote
Architecture ft. Anthropic
Keynote
Robots ft. Claude Code
Closing brunch
13:00
Talks
Seoul karting race
Downtown circuit
Talk
Anthropic
Talk
Grok
Talk
ChatGPT
Talk
Hacking with Claude Code
15:00
Afternoon
Art walk
Hackathon · 24h no-sleep start
Esport D1
Prompt Duel
Esport D2
AI Battle · best answer wins
Esport Final
Token max-out hour
Closing Exhibition day
19:00
Evening
Welcome party
Artist keynote
Artist talks
Hackathon Demo
24h finish line
Awards night
Best of the week
Pre-party
00:00
Night
Opening party
DJ
Music made with Claude Code
DJ
TBC
DJ
Midnight vibe-code session
Closing party
Until sunrise
Programs overlap. Audiences mix.The space is open all 5 days
12 — Legacy12 / 15
After October 02
To be continued.
The event lasts five days. The legacy lasts years. Here's what stays after the doors close.
Exhibition
The art tours.
The full exhibition travels to partner galleries in Europe and Asia after Seoul. Each artwork keeps circulating. New cities, new collectors, new press.
Technology
The app lives in Seoul.
The platform built by the hackathon is handed over to Seoul's cultural clubs. An open tool they keep running, long after we're gone.
Knowledge
Talks & recordings.
Public conferences, panels and workshops recorded on site. Real know-how, released as open educational content for the community.
One event. Three lives.The afterlife is the strategy.
13 — Partnership13 / 15
For Partners & Sponsors
Sponsoring opportunity.
Not a logo on a wall a year-long presence inside a living cultural system.
Retrospective exhibition in Seoul (Oct / Nov 2026)
Community access via the app (ongoing)
Ready to build Seoul 2026 with us?
Sponsorship tiers & activations tailored per partnerLet's design yours →
14 — Partners14 / 15
Brussels Edition · EthCC 2024
Trusted by leading brands.
EthCC
Polygon
Solana
Ledger
Story Protocol
Pudgy Penguins
Animoca Brands
Livepeer
MetaFight
Block Party
Gravity
DRESSX
Galxe
SiBorg
Lumerin
Collab.Land
Initia
PizzaDAO
The Big Whale
Lens
NFT Factory
Blockchain for Europe
POAP Studio
RARI Foundation
+ Seoul 2026
And more joining for Seoul→
15 — Contact & Team15 / 15
Get in touch · Meet the freaks behind it
Join our mission.
About Digital AF
Digital AF is the creation of a movement. It begins with the unity of Wildcat × Chanoirs × all the united freaks minds who opened their hearts to the weirdo individuals who showed up, to give confidence and energy to the creation of a movement that will give you a taste of freedom.